EV Magazine June 2023 | Page 53

ADAS SAVES LIVES

ADAS SAVES LIVES

“ These safety features have been designed to help drivers prevent collisions and improve driving experience ,” says Hayley Pells , Policy Manager at the Institute of the Motor Industry .
According to the US National Safety Council , ADAS has the potential to prevent 20,841 deaths resulting from road collisions and other incidents involving drivers , annually . Not only does it save vehicles , but it also keeps cars on the road . The average age of vehicles on US roads has increased by 9 % in the last decade , which is testament to the ability of drivers to prevent accidents and , ultimately , damage to their cars .
“ Non-mandatory ADAS features that are common include blind-spot monitoring , parking sensors , and forward-collision warning systems . All ADAS technologies are today improving safety and helping drivers stay alert and aware while on the road .”