EV Magazine March 2023 | Page 36

AEHRA

AEHRA

“ When it comes to the materials that we ’ re using , we will be the very first to conduct mass production of a vehicle of this size , these dimensions , utilising sheet mould carbon ,” says Nada .
“ The resulting structure that is produced within our process will be reutilised for at least five cycles after end of its life , resulting in weight savings by using such materials , which then translates into a direct energy saving that ’ s also enhancing sustainability .”
When it comes to sourcing the battery and other electrical components of the SUV , Nada assures us that negotiations are taking place to encourage a sustainable supply of equipment for the car . Having put such a strong emphasis on procurement allows the company to localise most of its supplier network and encourage production efforts closer to home .
“ So far , we ’ re able to procure pretty much all of the components within the continent . Using composite materials means we have to stay as close as possible to Italy , because it ’ s the only country that contains the know-how and production capacity for such materials ,” Nada explains .
The team taking on these challenges is one of Italian heritage . Nada himself reached out to some of the key innovators in the automotive world to tap into their expertise thus far . As of now , the production segment of the business will be led by its new Chief Engineering Officer . Plucked from the very heart of the automotive industry , Franco Cimatti is the latest to join the team in hopes that he will encourage the same disruptive ethos of its Founder .
“ With over three decades in charge of engineering at Ferrari , and also about five years at Lotus , he ’ s a particularly important person , because he comes from the core of the vehicle dynamics experience — the

“WE WILL RAMP UP THE DEMONSTRATION OF THE TWO VEHICLES TOGETHER , AROUND THE WORLD ”

HAZIM NADA CO-FOUNDER & CEO , AEHRA
36 [ March 2023 ] EVMAGAZINE . COM