CONNECTED CAR
CONNECTED CAR
In-car infotainment has evolved over the years , but EVs serve as platforms for enabling carmakers to differentiate and meet drivers ’ demands with ease
Although many generations get a hit of nostalgia when they think about tuning their car ’ s radio or pulling out a folded paper map to find their way — a system of navigation that has been forever outdated — current generations and beyond won ’ t have to endure such rigmarole .
Aside from navigation , today ’ s in-car consoles contain all the necessary features that drivers have come to expect , such as digital screens to provide the data and vehicle updates supported by monitoring components from within and around the vehicle . But electrification births a new era of expectation , with technology becoming more capable than ever before — and it ’ s all driven by software .
If you ’ ve been awake at all over the past couple of years , you ’ ll know that technology is taking over . When it comes to mobility , there are inherent benefits to this beyond keeping up with the latest trends . So , we ’ re keen to find out what it is that customers require now that engines are out of the picture .
EV manufacturers are taking a digital approach to designing their next vehicles , examples of which can already be seen in the latest models hitting the streets with digital displays and built-in maps , connected services , and data insights .
The Head of Global Automotive at Capgemini Group & Head of Automotive at Capgemini Engineering , Alexandre Audoin , provides valuable insights into the ‘ next destination ’ of automotive .
“ The automotive industry is being redefined by a software-driven transformation . Our research revealed that software-based features and services will constitute a US $ 640bn market by 2031 , growing from about 8 % of OEMs ’ current annual revenue ( US $ 181bn ) to 22 %— more than three times in terms of value ,” says Audoin .
SOFTWARE ENABLES AUTOMOTIVE TO MATCH DRIVER DEMANDS
The days of dreaming about a techdriven future are almost over . Soon will be the beginning of what can be called true hands-free automotive design . From aftermarket installations of hands-free telephone kits , EVs make way for all senses to be used to operate a car and its computer .
Companies like Volvo , Sony , and other auto and tech firms are heading full pelt towards sensor-driven , AI-powered solutions that can analyse the driver ’ s behaviour and even read their lips . This is in some ways a scary concept , presenting new questions and regulations around how firms like Sony can manage cars ’ ability to listen to their drivers .
54 [ March 2023 ] EVMAGAZINE . COM