LIFETIME OF ACHIEVEMENT
ENGINEERING BRILLIANCE MEETS SUSTAINABLE LUXURY Peter ’ s dedication to engineering excellence drives Lucid Motors ’ innovation . The Lucid Air ’ s 520-mile range is achieved by focusing on aerodynamics , reducing weight and an efficient powertrain . For Peter , it exemplifies how great engineering creates exceptional products .
“ We focus on efficiency at every level ,” he explains . “ From the battery pack to the motor , every component is optimised to deliver the highest possible performance . However , we believe that luxury should not be compromised for sustainability . The Lucid Air offers an uncompromised , top-tier driving experience – something we think will resonate with customers who seek the best of both worlds .”
THE PATH TO AN AUTHENTIC LUXURY BRAND Peter is clear that Lucid Motors is not just an EV manufacturer ; it is a luxury brand . “ Luxury isn ’ t just about high-end
24 November 2024