Peter is eyeing global expansion , with plans to enter the European and Middle Eastern markets . “ Our goal is to establish Lucid as a global luxury brand representing the pinnacle of EV technology ,” he states .
“LUCID REPRESENTS MORE THAN JUST A NEW CAR COMPANY ; WE ’ RE PART OF A NEW PARADIGM IN MOBILITY ”
PETER RAWLINSON , CEO AND CTO , LUCID MOTORS
A LEADER COMMITTED TO INNOVATION AND SUSTAINABILITY Lucid Motors ’ significant investment in product refinement ensures that every element , from sustainable interiors to advanced systems , creates a seamless experience , highlighting superior craftsmanship and exceptional standards .
“ Lucid represents more than just a new car company ; we ’ re part of a new paradigm in mobility ,” Peter says . “ We ’ re here to prove that EVs can be aspirational , exciting and , most importantly , attainable for a broader market . We want to make a positive impact – not just on the automotive industry , but on the world .”
evmagazine . com 27