AI & TECH
Neil further emphasises the importance of education in driving EV adoption . Consumers , fleet operators and decision-makers must stay informed about new technology and its benefits . “ Demonstration projects , pilot programs and case studies can showcase realworld results ,” he says . “ Programs like Run on Less – Electric DEPOT are proving that heavy-duty EVs , like PepsiCo ’ s Tesla Semi , are not only viable but impactful .” In fact , PepsiCo ’ s Tesla Semi recently covered 1,600 miles in under 48 hours , showcasing the potential of Class 8 EVs .
Government support is another critical factor in accelerating EV adoption . Governments must build public charging infrastructure , provide incentives for private charging setups and ensure that infrastructure development keeps pace with growing EV adoption . “ Financial incentives should be available for both
consumers and businesses to make EVs more affordable ,” Neil adds . Policies and regulations that promote EV adoption should be developed in collaboration with businesses to ensure they are both effective and practical .
“AUTOMAKERS CAN PARTNER WITH CHARGING NETWORK PROVIDERS TO ENSURE THAT INFRASTRUCTURE EXPANDS WITH VEHICLE DEPLOYMENT ”
NEIL CAWSE , FOUNDER & CEO , GEOTAB evmagazine . com 79