EV Magazine October 2022 | Page 80

The e-scooter craze in recent years is a notable innovation allowing cheap , inner city transport to take place on a micro level .

Ever since initiatives like e-scooters and bicycle rentals took over the streets , micromobility has become the norm for many city-dwellers . The next big discussion to be had is whether , as another alternative mobility solution , electric motorcycles will become just as exciting as conventionallyfuelled models and , more importantly , how ?
The current fuel-powered motorcycle industry is one dominated by engineering heritage and ‘ petrol head ’ consumers . Nevertheless , the electric vehicle ( EV ) industry is willingly accepting motorcycles as a form of transport that could change micro-mobility for the better .
While many of the traditional bike brands — the likes of BMW ( Motorrad ), Harley Davidson , Ducati and Triumph — are emulating their signature styles , pure-play EV companies like Zero and Horwin are showing off electric capabilities , as well .
Dominating the market still , the motorcycle industry is expected to build upon its revenue total of more than US $ 124bn in 2021 to reach its forecasted US $ 180bn by 2031 . The EV industry has some catching up to do as it increases its share . Nevertheless , the target has been set for the motorcycle industry , meaning that no more petrol and diesel bikes are to be sold from 2035 . In light of this news , we already see the main brands taking advantage of electrification and switching their focus to battery-powered motorcycles .
80 [ Oct 2022 ] EVMAGAZINE . COM