EV Magazine April 2023 | Page 37

EY MOBILITY CONSUMER INDEX 2022 STUDY

EY MOBILITY CONSUMER INDEX 2022 STUDY

According to the EY Mobility Consumer Index , 52 % of car buyers are considering owning an EV as their next vehicle , including all-electric , hybrid , and plug-in hybrid models — the figure is up by 22 % in comparison to the same study in 2020 .

52 %

FULLY ELECTRIC / PLUG-IN HYBRID / HYBRID

21 %

FULLY ELECTRIC
“ One of the most important motivators is sustainability . Green ‘ early adopters ’, whose main drivers are environmental , are being joined by mainstream car buyers who are influenced by the ‘ pull effect ’, or the desire to be seen helping the environment by buying an EV ,” says Randy Miller , EY Global Advanced Manufacturing and Mobility Leader .
By no means are these exclusive drivers of electrification , but digital adoption seems to have opened up more capabilities for drivers as they weigh up the impacts of their living costs and their personal influences on the planet .

20 %

PLUG-IN HYBRID

10 %

HYBRID