TITLE : FOUNDER & CEO COMPANY : GEOTAB INDUSTRY : HI-TECH LOCATION : CANADA

Neil Cawse is the founder and CEO of Geotab , a leading telematics company established in 2000 . With a vision to empower organisations through data-driven insights , Neil has guided Geotab ’ s growth into a global leader in fleet management solutions , emphasising sustainability and innovation in the electric vehicle market .

Neil explains the pivotal role of AI and telematics in EVs , stating that data insights are a game-changer for everything from battery optimisation to energy management . By improving range prediction , enhancing charging infrastructure utilisation and enabling advanced driver assistance systems , AI and telematics are laying the foundation for the future of electric mobility .

MARKET REALITIES : OPPORTUNITIES AND CHALLENGES IN EV ADOPTION While the EV market continues to expand , it is essential to consider the current market realities that influence both consumer and commercial adoption . According to Neil , a resurgence in demand for hybrid vehicles has emerged as one of the key trends . Companies like Toyota are seeing significant success

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